Faces of NEFE: Rebecca Bird, Marketing Associate

Rebecca Bird, marketing associate with National Endowment for Financial Education

Rebecca Bird, a Colorado native, began her work at NEFE in 2013 as the marketing and communications intern. After graduating from the University of Denver in 2014, she started full time as the marketing associate. Bird is in the process of building her own business selling her artwork to family and friends.

NEFE: Did you learn about money when you were growing up?

RB: Absolutely. My parents have always been very financially responsible, which has had a huge impact on the way I perceive money. As a kid I would get an allowance and would split it up into three different portions: Saving, spending and donations. I learned at a very young age the importance of saving money and giving back to my community.

NEFE: What are the biggest hurdles in reaching your generation about money issues?

RB: One of the biggest hurdles that NEFE might experience is that we can come across as a big company. We’re up in a high-rise building in Denver, where we might appear disconnected. I know a lot of people in my generation get their information from bloggers and self-help websites. When I have questions—not about personal finance, but other questions—I might go online and look for other people experiencing similar circumstances. For Millennials, grassroots is better.

NEFE: What personally drove you toward nonprofit and/or personal finance work?

RB: When I was looking for an internship, I wanted something I was excited about. Personal finance is a topic that I was lucky enough to learn from my parents, but I never received formal financial education in high school or college. The thought that someone might enter the real world with no financial education and no good financial role models is terrifying. I struggle enough, and I have really phenomenal role models. I was also really excited about nonprofit work because I’ve always had a passion for giving back to my community. It’s special to be able to give back while growing professionally.

NEFE: What challenges have you had to face so far in establishing yourself financially?

RB: I’m very lucky that I graduated college with no student loan debt. I had scholarships and had a job during school, and with help from my parents I was able to come out debt free. I started my full-time job four days after graduating college, which has allowed me to start saving for an emergency fund and retirement. However, little costs I hadn’t anticipated continue to pop up, such as renters’ insurance and expensive application fees for apartments. My main challenge right now is getting a grasp on the costs involved with being out in the real world.

NEFE: What would you most like to achieve in your time at NEFE?

RB: As an organization, I think the sky’s the limit. We have so much potential to positively influence people at all stages of life. I’m really excited about the many initiatives that NEFE has going on. I’m especially excited for the On Your Own blog, specifically targeting my generation and trying to reach people who may not be getting any other form of financial education. For me personally, it’s about professional growth as well. As the youngest person at NEFE, there are many role models for me to learn from, and many opportunities for me to try new things and pick up new skills.

NEFE: What is one memorable experience from your time at NEFE so far?

RB: In the fall of 2014 I went with other staff to Fresno, Calif., where we heard from first-generation students and children of migrant farm workers. We learned firsthand about what is going on in their lives instead of just making general assumptions. Hearing their personal stories made me grateful to work at NEFE, where I can help people learn about the importance of saving for the future, having an emergency fund and the other aspects of becoming more financially secure.

NEFE: What accomplishment are you most proud of from your time at NEFE?

RB: So far, I’m proud of my growth as an individual. I’ve learned a lot from working here—especially about what it means to be financially responsible and the importance of planning for my own future.

Contacts

  • Paul Golden

    Media Relations Director

    Direct: 303-224-3514
    Cell: 303-918-3620
    [email protected]

  • Patricia (Pat) Seaman

    Senior Director of Marketing and Communications

    Direct: 303-224-3538
    [email protected]

Contacts

  • Paul Golden

    Media Relations Director

    Direct: 303-224-3514
    Cell: 303-918-3620
    [email protected]

  • Patricia (Pat) Seaman

    Senior Director of Marketing and Communications

    Direct: 303-224-3538
    [email protected]