NEFE Board Welcomes New Members

Appoints Chair, Vice Chair for 2017

Date: February 27, 2017
Contact: Paul Golden 303-224-3514, [email protected]

DENVER—The National Endowment for Financial Education® (NEFE®) welcomes three new members to its Board of Trustees. Richard G. Ketchum, executive chairman and CEO (retired) of the Financial Industry Regulatory Authority (FINRA); Joyce Nelson, president and CEO (retired) of the National Multiple Sclerosis (MS) Society; and Jason Young, co-founder and CEO of Mindblown Labs each will serve an initial three-year term on the 14-member board.

The NEFE Board of Trustees also has named Mary (Merrell) Bailey, managing partner of Your Caring Law Firm in Maitland, Fla., to chair and David G. Strege, CFP®, CFA, senior financial planner at Iowa-based Syverson, Strege and Company, to vice chair.

“NEFE makes people’s lives better,” says Bailey. “I truly believe that financially informed individuals are better able to take control of their circumstances, improve their quality of life, and ensure a more stable future for themselves and their families. It is incredibly rewarding to be involved.”

Richard G. Ketchum
Ketchum served as CEO of FINRA from 2009 to 2016, and as executive chairman of FINRA’s Board of Governors since 2007. Prior to joining FINRA, he was the first chief regulatory officer of the New York Stock Exchange, and a leader of both the National Association of Securities Dealers and the NASDAQ Stock Market. On the occasion of Ketchum’s retirement, FINRA created the Ketchum Prize in his honor to recognize outstanding service and research to advance investor protection and financial capability in the U.S.

“It is important to understand how we can raise interest in financial capability issues and provide people with the right tools to allow them to make good decisions,” says Ketchum.

Joyce Nelson
Nelson worked for the National MS Society for 28 years, serving as president and CEO from 2004 to 2011. With over $200 million in annual income, 1,400 employees, 400,000 volunteers and 50 chapter and branch locations, the National MS Society is one of the largest voluntary health agencies in the country. Nelson also served on the board of the MS International Federation, which coordinated efforts in more than 80 countries. Since her retirement, she has served on the board of directors for Blackbaud, Inc., a cloud software company. Nelson says during her time at the National MS Society she saw how quickly a family’s nest egg can dissolve in times of distress, especially when facing a chronic, progressive and debilitating illness.

“Dealing with a difficult medical diagnosis is challenging enough—compiling that with ongoing financial insecurity is more than some families can bear,” says Nelson. “I’m looking forward to exploring ways that NEFE can enhance personal financial planning skills for those who find themselves unexpectedly facing years of income hardship due to their own or a family member’s unexpected disability.”

Jason Young
Young founded Oakland, Calif.-based Mindblown Labs, a financial wellness innovation lab that uses gamification and customer-centric design to engage, educate and motivate millennials to save and invest for the future. He has held positions at Merrill Lynch Global Private Client and Nvest, Inc., in addition to his own entrepreneurial ventures. With a strong emphasis on youth empowerment, Young also is founder and president of The Hidden Genius Project, a year-round mentoring and youth workforce development program. Young says his interest in personal finance stems from his family’s struggles with money when he was growing up.

“I have seen first-hand how detrimental a lack of financial knowledge combined with poor financial habits can be to one’s life. I have also seen how the right interventions can change the trajectory of a person’s life and create multigenerational impact,” says Young. “It is imperative that we use every weapon in our arsenal to enhance the financial capability of today’s young people. I am excited to explore ways that we can better use technology, in particular, to extend our reach and impact.”

Both Ketchum and Young served with Ted Beck, NEFE president and CEO, on the President’s Advisory Council on Financial Capability for Young Americans under President Barack Obama.

Read more information on the NEFE Board of Trustees.


  • Paul Golden

    Media Relations Director

    Direct: 303-224-3514
    Cell: 303-918-3620
    [email protected]

  • Patricia (Pat) Seaman

    Senior Director of Marketing and Communications

    Direct: 303-224-3538
    [email protected]