Pearce, Booth Assume New Board Responsibilities

Trustees Welcome Two New Members to Leadership Assembly

Date: December 10, 2007

Contact: Paul Golden 303-224-3514, [email protected]

GREENWOOD VILLAGE, COLORADO—The board of trustees of the National Endowment for Financial Education (NEFE) has appointed Terry Pearce of Larkspur, Calif., as chairman, and named Jackie Booth, Ph.D., of Orlando, Fla., as vice chair. Pearce will serve in the leadership post of the organization’s 16-member board for one year, effective January 2008. Booth will act as vice chair during 2008, after which she then will assume the role and responsibility as chairwoman.

Pearce joined the NEFE Board of Trustees in 2003. He is founder and president of Leadership Communication, a San Francisco Bay Area-based company that offers coaching and leadership programs to corporate, political and community leaders. Pearce, who has more than 20 years of international experience as a communication consultant and business executive, is a respected author and thought pioneer on leadership and communication, and is frequently called upon as an authority by television, radio and print media all across the country.

Booth joined the NEFE Board of Trustees in 2004. She currently serves as president of Paradox Learning Systems, Inc., a Florida-based curriculum development firm that produces educational materials for teachers, students, parents and the general public. She co-founded Paradox Learning Systems in 1997. The company’s programs have been used in over 33,000 classrooms and by more than one million students across the U.S.

Additionally, the NEFE Board of Trustees has appointed two new individuals to serve the leadership assembly, enhancing the group representing expertise in a variety of disciplines including financial services, education and communications, among others.

Martin Jaffe, New York. Martin Jaffe, chief operating officer of New York-based Silvercrest Asset Management Group, LLC, will serve on the board for the next three years. In 2002, he co-founded Silvercrest, a wealth management firm that oversees more than $8.5 billion in assets. Prior to his current occupation, he served as chief operating officer of DLJ Asset Management Group, and then as chief financial officer of Credit Suisse Asset Management, LLC, after Credit Suisse acquired DLJ in November 2000.

The arena of financial education is not unfamiliar to Jaffe, who is a Certified Financial Planner™ (CFP®). He is a long-time participant and board member of the International Association for Financial Planning (now known as the Financial Planning Association), of which he held the post of president and chairman of the board from 1994 to 1996. He has also served as chairman of the Foundation for Financial Planning (FFP), an organization that NEFE has partnered with since 2006 as administrator of FFP’s grants program. Jaffe currently serves as chairman of the New York City College of Technology Foundation, and previously spent more than 20 years as an adjunct associate professor of financial planning at New York University.

John Woerner, Minneapolis, Minnesota. John Woerner is senior vice president of Strategic Planning and Business Development at Minneapolis-based Ameriprise Financial Services, Inc. Woerner joined Ameriprise Financial in 2005, assuming responsibilities for leading the development and implementation of strategic programs designed to advance its business. Ameriprise Financial has more than 2.8 million individual, business and institutional clients and $492 billion in owned, managed and administered assets as of September 2007.

Prior to Ameriprise Financial, Woerner served as leader of the North American Asset Management, Brokerage and Wealth Management practice for McKinsey and Company. He also was one of the leaders of McKinsey’s retirement initiative, a multi-year effort addressing financial services industry opportunities in serving consumer’s retirement needs. Woerner spent 10 years at McKinsey and was named partner in 2000. Woerner will also serve on the board for three years.

“As we continue our commitment of providing people from all walks of life with the tools necessary to achieve their financial independence, it is a tremendous advantage to have a solid assembly of trustees on our board,” said Ted Beck, president and CEO of NEFE. “With the additions of Mr. Jaffe and Mr. Woerner to an already highly-regarded group of individuals, we are effectively positioned to advance this all-important work not only to individuals, but to society as a whole.”

For more information on the NEFE Board of Trustees, click here.



  • Paul Golden

    Media Relations Director

    Direct: 303-224-3514
    Cell: 303-918-3620
    [email protected]